Ultiva Records is the 1st experimental psychedelic and goa trance label from Serbia. It started on 7th May 2006 as a forum, a community of young people from Serbia and abroad. After many years of the frequent work on music production, the team, with different styles decided to globalize an expansion of the night trance sound in their country and Balkan along with top artists in the world scene.
After a short time Ultiva got a label status, when the "Black Clouds" compilation was released and made things official. The concept is to promote new artist along the more established ones from Serbia mainly, but also from around the world. The founders of the label and promoters of the Serbian dark psychedelic scene are two brothers, Milan Miloshev and Nicifor Zlatic.